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Social Media: The Digital Pillar of Elections
Plastic flex boards are passé. Good old graffiti is in vogue again and we are seeing less of walls and more of posters. Evidently, electoral passion is running high! But amidst the election frenzy, what is worth noticing is how social media is gradually yet clandestinely emerging as the digital pillar of elections.
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| Countdown Begins: We’re Turning 10 this June! |
Redefine’s story began on 2nd June, 2009 when three professionals joined hands to create what would ‘redefine’ the marketing industry in India. As Redefine grew, so did its clientele, its dynamic team of young leaders and its impact!
Over the past decade, we have proudly strutted out from three people to a proud family of over hundred professionals, spread across three major cities in India. Guided by strong ethical values, we have strengthened our capabilities-both technological and human considerably, cultivated lasting trust and relationships across the business ecosystem, while striving towards our strategic goals and vision of making a real impact.
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Avaya CIO Klub Event, Mumbai |
We helped Avaya and CIO Klub collate a one-of-a-kind event on a ship- AB Celestial to provide their target audience an exclusive and unprecedented event experience. The event was based on the theme- Shaping Intelligent Connections and aimed to delineate the vision of the future of Avaya and how their cutting-edge technology innovations are driving businesses in today’s digital world. The event hosted more than 50 delegates and was truly commended by the client as well as the audience. |
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| BT Golf Clinic, Gurugram |
| A power-packed and fun-filled day for the customers of BT at Hamoni Golf Camp- India’s standalone golf training facility in the company of celebrity golfer Digvijay Singh. The sporting event gave delegates an exclusive opportunity to get hands-on-experience of the game as they learnt its nuts and bolts from the golfing expert. |
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| F5 & FireEye Customer Meet, Mumbai |
| We organised a customer meet for F5 & FireEye to enable them to showcase how their joint solutions can help businesses grow. Mathan Babu Kasilingam, CISO – NPCI graced the event as the guest speaker. The event was well-appreciated by the audience which comprised of about 125 customers including key decision makers and influencers from major banks, BFSI, IT and ITeS, energy, transportation and telecommunication sectors. |
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| Learning Curve |
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I’ve nearly completed a year at Redefine- a year full of intense learnings, unprecedented experiences and incredible opportunities to grow- both professionally and personally. I joined as a fresher here, took my own sweet time to learn the fundamentals of the marketing industry, encountered several stumbling blocks, and finally, gained perfection in the nuances of my job role. From learning the elementary skills of working in a team and improving my communication capabilities to becoming a pro in multi-tasking and handling clients, the spectrum of my learnings at Redefine while working with clients like Tata, SAP Hana, Micro Focus and Flipkart is broad and profound. This, off course, wouldn’t have been possible without the immense support of my..
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| Human of Redefine |
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“Don’t go with the flow, instead grow with the flow”, says Praveen Paudyal, Senior Executive- Account Management, Redefine Marcom Pvt Ltd. Masking immense sagacity and ingenuity behind his unusual wit and sarcasm, Praveen has got a simple working style. He overcomes the complexest of issues with extreme agility, dedication and professionalism...
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| Insights@Redefine |
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